In a press release issued on Tuesday, project44 announced two separate partnerships with Anheuser-Busch InBev Europe and Lineage Logistics. The Chicago-based company believes the partnerships will bring better end-to-end visibility to the food and beverage space.
Commenting on the announcement, project44 CEO Jett McCandless said:
“As food prices continue to soar in the face of rising inflation and product shortages, supply chain planning is more critical than ever before. Leaders of the world’s food and beverage brands are rethinking their strategies and recognizing just how important it is to successfully execute their commitment to greater supply chain visibility. They are counting on companies like project44 to not only ensure products hit stores on time, but that both costs and food waste are reduced in the process. Companies today have their choice of supply chain visibility solutions, and I’m grateful to Anheuser-Busch InBev Europe and Lineage Logistics for choosing to partner with project44.”
Through the partnership, Anheuser-Busch InBev Europe, the largest brewery in the world, will use project44’s platform across their Western European Road shipments.
Andreea Calin, Logistics Operations Transformation Manager at Anheuser-Busch InBev Europe, added:
“AB InBev’s story spans six centuries of brewing, and as the world’s leading brewer we are always looking for new ways to move our industry forward and deliver more meaningful value to our customers. Through project44, we’re aiming to better track our shipments, improve our operations, and continue delivering on our customers’ shared love of beer more efficiently, reliably, and sustainably.”
On the same day, project44 also announced a partnership with Lineage Logistics that shall offer customers full, end-to-end visibility for their cold chain and warehouses via API integrations.
“The backbone of Lineage Logistics is our network of sophisticated cold storage facilities, which our customers rely on to get products where they need to be safely, efficiently, and on time,” said Sudarsan Thattai, Chief Information Officer & Chief Transformation Officer, Lineage Logistics. “Food waste is a growing problem that affects everyone, from shippers to retailers to consumers. project44’s unmatched technology and data intelligence made them the obvious choice to be our visibility partner.”