Photo: FourKites

Customers driving forward supply chain innovation, says FourKites

Following repeated examples of its customers helping to push forward its innovation and product offering, supply chain visibility provider FourKites has announced an Innovation Partner program decided to facilitate further customer-driven development.

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60 Innovation Partners have been included in the program at its inception, including the likes of Henkel, AB InBev, Cardinal Health, EcoLab, Kimberly-Clark, Meijer, Smithfield, Canadian Forest Products and Andersen Corporation.

FourKites’ says its community of global shippers, freight forwarders and 3PLs have long been active contributors in its drive to innovate and improve its offering.

In a statement, FourKites said its Innovation Partner Program aims to recognise the community’s premier contributors, highlight their innovations and put more resources behind the co-innovation process. All 60 companies part of the program have already submitted ideas to FourKites that were successfully implemented.

“We are proud to be recognised as an Innovation Partner with FourKites, the industry’s leader in predictive supply chain visibility,” said Valeria Ochoa, Transportation Management Analyst at Kimberly-Clark. By collaborating together in the FourKites Community, Kimberly-Clark and FourKites delivered a brand new feature to the FourKites product portfolio.

FourKites stresses that more than 100 capabilities on its platform are the result of co-innovation with customers, including multimodal order visibility, developed in close partnership with Meijer; courier tracking, which was co-innovated with Cardinal Health; and customised real-time notifications, which were developed together with AB InBev in Europe.

Commenting on the launch of the program, Priya Rajagopalan, Chief Product Officer at FourKites, said that close collaboration has always been part of the company’s DNA, and added that the program shall help “to ensure that this community continues to work together to pave the way for the next generation of supply chain solutions.”