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Photo: DHL Group press materials

DHL Group seeks sustainable growth with new 2030 strategy

The German logistics giant is aiming to reach 50% revenue growth by 2030.

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DHL Group has announced a new strategy labelled “Strategy 2030 – Accelerate Sustainable Growth”. The company hopes the new strategy will help it to achieve 50% revenue growth by 2030 compared to 2023.

In a press release detailing its new strategy, DHL Group said it would accelerate sustainable growth through its Group growth initiatives, focusing on “structural tailwinds in fast-growing geographies and industry sectors, as well as the megatrend of e-commerce”.

DHL Group also says it will improve customer experience “at digital touchpoints” as well as reinforce its commitment to decarbonisation. Moreover, the company will align legal and management structures to “ensure a lean divisional set-up”.

“We are ideally positioned to seize growth opportunities in a rapidly changing world thanks to our well-balanced, diversified portfolio. We want to grow faster and more profitably while decarbonising our business. We will fortify our market-leading position in global logistics with a strong focus on quality and on servicing the needs of fast-growing industry segments,” said Tobias Meyer, CEO of DHL Group, commenting on the announcement regarding the new strategy.

When it comes to decarbonisation, DHL Group says it is integrating sustainability into its existing strategic “three bottom lines” framework. The company also aims to use its expertise to support customers in decarbonizing their supply chains, thereby “gaining shares in this evolving market”.

Corresponding initiatives, says DHL, include strategic partnerships and intensifying decarbonisation efforts to secure among other things a 30% blend of Sustainable Aviation Fuel (SAF) by 2030.

“We take pride in maintaining the largest fleet of electric vehicles in the logistics industry and in achieving the highest share of SAF among all airlines globally in 2023. Investing in low emission logistics, which anticipate future market demand, will materialize into a competitive advantage as these transport solutions are becoming increasingly important to our customers,” added Tobias Meyer.

In addition to this, so as to reduce complexity and support its growth, DHL Group says it aims to “align its complex legal structure with its proven management structure”.

This includes changes to the legal structure, which DHL Group describes as “much more complex and partially overlapping” in comparison to its other divisions.

Finally, DHL Group also announced that Post & Parcel Germany and eCommerce will be standalone corporate entities comparable to all other entities.

“The name “Deutsche Post AG” will continue to be used for Post & Parcel Germany activities. This technical measure is not intended to bring any changes in substance to the Group’s portfolio, wage and protection agreements, management responsibilities, or other legal commitments. It will take about one to two years to be implemented,” said DHL Group, in its press release.

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