GEFCO Executive Ekaterini Kranioti becomes sennder’s Vice President of Shipper Sales
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Major European digital freight forwarder sennder has announced the appointment of Ekaterini Kranioti as Vice President – Shipper Sales. France-based Ekaterini has been tasked with aiding the company’s efforts to support shippers on their path to digitisation.
As part of here new role, sennder says Ekaterini will oversee sennder’s entire shipper operations, with aim of driving industry digitalization by growing the company’s platform and providing enhanced services to existing customers.
Ekaterini most recently working as the EUROMED Sales Director at GEFCO, where she oversaw a team of 120, managing the company’s industry, automotive and consumer goods sales across Western and Southern Europe. Before her 20 years at GEFCO, Ekaterini held roles at Kuehne & Nagel, Nestlé, Martin Brower France and Air France.
Commenting on her move to sennder, Kranioti said:
“The logistics industry is at an inflection point – the future is digital. There is a need for new solutions, something I have experienced first-hand. As one of the sector’s first, and now biggest digital road freight player, sennder is best suited to facilitate the transition from manual operations and design the future of road logistics in Europe. I am excited to join a team that has already brought the market so many innovative solutions,” says Ekaterini Kranioti, Vice President – Shippers at sennder.
Tom Christenson, Chief Operating Officer at sennder, added:
“We are delighted to welcome Ekaterini. She has an impressive track record in the logistics industry, which has given her direct insight into customer needs. Our customers are excited about our digital offering and Ekaterini is building on a strong base as we roll out exciting services to European shippers.”