Girteka Fleet rebrands under name of TNDM Trucking
Girteka Fleet is transforming its brand and henceforth will be known as TNDM Trucking, announced the Lithuanian company last week. Girteka says the new name and brand will better reflect “the value proposition of the unique dedicated trucking business model”.
The TNDM Trucking name is meant to convey the brand’s message of working closely with customers to accelerate their growth while providing stable capacity for road freight.
The new logo of the trucking company also puts focus on “working in tandem”, as the letters T and N are connected with a navigational mark driving on the symbolic road, representing a single direction and a single goal that both TNDM Trucking and its clients are heading towards.
“The pandemic and events that have followed have changed the road freight transport sector like nothing we have seen before. There is no doubt that we had to work in tandem to weather the storm,” commented Sigitas Meilūnas, the Chief Operating Officer (COO) at TNDM Trucking. “We knew that focusing more on our clients’ experience was going to be our number one priority going forward, which was only reaffirmed by our dialogues with our clients.”
The new logo also aims to express the new branding of the Girteka Group itself, the key message of which is to become a Responsible Logistics Company.
The company will remain an independent entity within the Girteka Group.
TNDM Trucking was established in 2016, and by now, it has a fleet of 700 trucks. The company provides round-trip transport services for shippers and expeditors, allowing its customers to rent either a truck and a driver, or a truck, a driver, and a trailer, with the option to brand the trailers and trucks to continue representing their company on the road.