In fiscal year 2025, Daimler Truck sold 422,510 trucks and buses worldwide, an eight per cent decline compared with the previous year’s 460,409 units. Despite the drop, the company looks back on a strong fourth quarter: with 117,974 vehicles sold, it achieved the highest quarterly sales of the year. Mercedes-Benz Trucks in particular drove the final quarter, posting an 11 per cent increase compared with the previous year.
North America falls back, Europe and Asia are stable
The biggest drag in 2025 was the North American market. The Trucks North America segment recorded sales of 141,814 units, a 26 per cent decline compared with 2024. The region also remained well below the prior-year level in the fourth quarter, with 34,017 vehicles sold. According to the company, the market environment was challenging, particularly in North America.
Mercedes-Benz Trucks held almost steady year on year, with 159,871 units sold. The Asian market also proved stable: Trucks Asia edged up slightly to 107,055 units. Daimler Truck’s bus business developed slightly positively as well, posting an increase of two per cent to 26,991 units. The new segment structure, including the integration of the businesses in China and India, was reflected in the figures for the first time in 2025.
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Battery-electric trucks show strong growth
Sales of battery-electric vehicles developed positively. With 6,726 units sold, Daimler Truck increased volumes in this segment by around two-thirds compared with the previous year. In the fourth quarter alone, 2,902 electric trucks and buses were sold, an increase of 52 per cent.
Although the share of total sales remains small, the pace of growth underscores the increasing importance of alternative drivetrains in the Group’s portfolio.
Outlook to follow: 2026 forecast and structural topics in focus
Daimler Truck plans to present further details on the financial and non-financial key figures for fiscal year 2025, as well as its forecast for 2026, at its annual results conference on 12 March. Industry observers are likely to focus in particular on developments in North America and the ramp-up of electromobility.
In addition, the Group is expected to provide further detail on how the previously announced structural measures in Europe will be implemented in the coming years. In 2025, Daimler Truck stated its intention to cut around 5,000 jobs in Germany by 2030. According to the company, the workforce reduction is to be carried out in a socially responsible manner and is linked to the Group-wide efficiency programme “Cost Down Europe”. The extent to which these measures will already take effect from 2026, and how they will impact the cost structure, is also likely to be in focus for investors.
