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InPost UK has announced that Sports Direct customers will be able to return items purchased online via its parcel lockers.
InPost UK says that Sports Direct has a diverse consumer base spanning older sports fans through to families, but print-at home labels are a well documented pain point for consumers, particularly those with busy home lives and no access to printers. In fact, almost a third (30%) of consumers do not have access to printers at home to print return labels.
With InPost Lockers, customers can scan a QR code received to their phone at their nearest locker, and leave their items in one of the compartments.
Commenting on the news, Michael Rouse, CEO of InPost International, said:
“Consumer expectations have changed dramatically over the last few years. Today, they expect — and even demand — convenience at every touchpoint. As such, for retailers, returns are becoming a huge part of the customer experience. Indeed, today they’re core to driving customer lifetime value. By joining forces with Sports Direct, we are supporting their ambitions to offer super convenient returns to their customers. We look forward to seeing where this partnership takes us.”
A spokesperson for Sports Direct added:
“We are constantly looking for ways to improve our consumer journey and to create a seamless beginning to end product lifecycle. Our partnership with InPost will help generate a smooth process for our consumers when returning online purchases by using QR code technology.”